Consumer Marketing Manager at tsp

Taylor Strategy Partners

📍 toronto, on, Canada

Full-time Marketing & Media

Job Description

Elevate your career with tsp as a Consumer Marketing and Communications Manager. Shape impactful DTC campaigns for a leading biopharmaceutical company and transform patient care.

In this full-time role, you will support the Canadian commercial team by designing and executing branded and unbranded direct-to-consumer campaigns focused on education and consumer engagement. Reporting to the Head of Marketing, your work will enhance consumer activation within the allergy portfolio, emphasizing conditions like allergic rhinitis and anaphylaxis.

Key Responsibilities:
• Develop and execute omnichannel DTC marketing campaigns
• Manage media agency relationships for planning and buying
• Analyze digital performance using analytics platforms
• Collaborate with cross-functional teams for campaign success
• Execute digital HCP journeys to optimize engagement

Requirements:
• Bachelor’s degree in Marketing or related field
...
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