Job Description
Job Purpose
To understand consumer pain points, camera usage, and evolving camera technology, and to draft and communicate camera-related content in user-centric language tailored for the localized India market.
Key Responsibilities
- Understand consumer needs, usage patterns, and photography requirements, including identifying key photo/video usage scenarios.
- Identify camera-related product feedback and consumer pain points from reports, and discuss them with the camera development team.
- Contribute ideas to enhance the overall camera experience.
- Develop camera-related content to clearly communicate camera features and deliver a camera-centric user experience.
- Conduct competitor benchmarking by tracking camera features and communication strategies of different brands.
- Engage with industry leaders and KOLs to understand camera performance and explore new concepts, in...