Brand Marketing Manager

Gemini Personnel

📍 Hong Kong, Hong Kong Island, Hong Kong

Executive Marketing - Brand/Product Management Advertising, Marketing, Promotions, Public Relations, and Sales Managers

Job Description

Introduction:

The Brand Manager will play a pivotal role in driving the market success of the assigned fertilizer brand. This position requires a strong focus on in-depth market research and analysis to understand farmer behavior and market needs intimately. The successful candidate will be instrumental in developing and executing marketing strategies, with a particular emphasis on rebranding initiatives to enhance brand awareness and capture a larger market share. This role involves close collaboration with various teams to ensure product and strategy alignment with market demands.

Responsibilities:

  • Conduct comprehensive market research and analysis to deeply understand the needs of assigned crops and farmer behaviors in targeted areas.
  • Analyze consumer behavior and farmer insights to inform strategic decision-making.
  • Develop and formulate marketing strategies and pricing policies based on market insights to a...
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