Brand Manager W+(m/f/d) at XAL GmbH

XAL GmbH

📍 barcelona, cataluña, Spain

Full-time Mercadotecnia y medios de comunicación

Job Description

Apply for Brand Manager W+(m/f/d) at XAL GmbH in Barcelona, CT, ES. This full‑time, on‑site position offers great opportunities for career growth.

As Brand Manager, you are a key driver of our brand strategy. You will develop Wastberg+ and ensure a consistent brand presence, translating our understanding of Good Light into clear and consistent communication.

Responsibilities

  • Implementation and further development of the brand strategy and brand identity
  • Ensuring consistent brand management across all touchpoints (online & offline)
  • Analysis of market trends, competition, and target groups
  • Planning and implementation of international marketing activities
  • Responsibility for content marketing, campaigns, and brand communication
  • Organization and implementation of trade fairs, events, and product launches
  • Control and monitoring of campaign budgets and marketing costs
  • Analysis of KPI and performan...
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