Job Description
Own the whole stage. Not just the grid. Not just the caption. Everything.
We are a premium capsule coffee brand from Surat and we take our aesthetic seriously. We sell machines that sit on kitchen counters and pods that start mornings. The product is good. The experience around it needs to match, and right now we need the person who makes that happen.
This is not a post and pray role. You are not here to fill a content calendar. You are here to build a brand that people recognise before they even read the name.
What you will own:
→ The direction of our social media agency. You brief them, you push back on them, you raise the bar for them. You know what a good idea looks like and you are not afraid to say when something is not it.
→ Brand coherence everywhere we live. Website, Meta, Instagram, Amazon, any ecommerce platform we expand to. It should all feel like one conversation, not five different vendors doing ...