b Growth Marketing Manager (Bogotá)

NeoWork is seeking a hands-on, execution-first B2B Growth Marketing Manager to drive day-to-day marketing operations for a scaling healthcare logistics platform. We are a HIPAA-compliant service operating across Virginia and expanding nationally, serving pharmacies, hospital systems, and labs that require high-urgency, compliant logistics partners. We are not a startup finding our footing; we are an established operator building a modern healthcare logistics platform, and we need a marketing function that matches that ambition.

Responsibilities

• Account-Based Marketing (ABM) : Build and execute vertical-specific campaigns targeting hospital systems, pharmacy groups, and labs.
• SEO Optimization : Execute on-page SEO, produce blog posts from keyword briefs, and audit existing content to improve rankings.
• Content & Messaging : Write B2B content using the StoryBrand framework, positioning the prospect as the hero and the compa...