Job Description
The Associate Director – Customer Marketing is responsible for leading the customer and channel growth agenda across Abbott Nutrition India. This role develops and executes customer marketing strategies that accelerate category growth, strengthen brand presence at the point of purchase, enhance shopper engagement, and deliver profitable sales growth across Traditional Trade, Modern Trade, Ecommerce, and emerging channels.
The incumbent serves as the strategic link between Sales, Marketing, Category, Finance, and Supply Chain teams to translate brand strategies into winning route-to-market, channel, customer, and shopper activation plans. The role is accountable for maximizing trade investment effectiveness, driving innovation in customer engagement, and identifying new growth opportunities across channels.
This is a leadership role, part of the India Nutrition Leadership Team, and reports into the General Manager for India.
**CORE JOB RESPONSIBILITIES**
...
The incumbent serves as the strategic link between Sales, Marketing, Category, Finance, and Supply Chain teams to translate brand strategies into winning route-to-market, channel, customer, and shopper activation plans. The role is accountable for maximizing trade investment effectiveness, driving innovation in customer engagement, and identifying new growth opportunities across channels.
This is a leadership role, part of the India Nutrition Leadership Team, and reports into the General Manager for India.
**CORE JOB RESPONSIBILITIES**
...