Adoptions Marketing Manager (Remote)
C
Cengage Group
📍 Virginia Beach, VA, United States
Job Description
**We believe in the power and joy of learning**
At Cengage, our employees have a direct impact in helping learners around the world discover the power and joy of learning. We are bonded by our shared purpose – driving innovation that helps millions of learners improve their lives and achieve their dreams through education.
The **Adoptions Marketing Manager** supports our K–12 School team and is responsible for designing, executing, and optimizing integrated marketing campaigns that drive awareness, engagement, and pipeline growth across school districts, educators, and administrators. This role partners closely with sales, product marketing, demand, and content teams to deliver targeted, data-driven campaigns aligned to the unique needs of the K–12 education market specific to California, Florida, and Texas.
**What you'll do here:**
**Strategic Planning**
+ Develop and implement strategic, integrated, multi-channel marketing campaigns targeting CA, FL, and TX K–12 audi...
At Cengage, our employees have a direct impact in helping learners around the world discover the power and joy of learning. We are bonded by our shared purpose – driving innovation that helps millions of learners improve their lives and achieve their dreams through education.
The **Adoptions Marketing Manager** supports our K–12 School team and is responsible for designing, executing, and optimizing integrated marketing campaigns that drive awareness, engagement, and pipeline growth across school districts, educators, and administrators. This role partners closely with sales, product marketing, demand, and content teams to deliver targeted, data-driven campaigns aligned to the unique needs of the K–12 education market specific to California, Florida, and Texas.
**What you'll do here:**
**Strategic Planning**
+ Develop and implement strategic, integrated, multi-channel marketing campaigns targeting CA, FL, and TX K–12 audi...